Who Do You Think You Are?
The stories we tell ourselves shape what we are willing to do. This is the heart of identity reframing, and I saw it in action at a recent conference.
I met a woman with a professional camera hanging around her neck. Curious, I asked about her photography work.
She smiled and said, “I’m not actually a photographer. I just tell myself I am so I can go places alone.”
She felt uncomfortable attending events or exploring solo, so she created a simple mindset shift: “I’m on assignment. I’m here to capture the moment.” That story gave her permission, confidence, and purpose.
Notice what she did. She did not wait to feel braver. She did not push herself to do something that felt terrifying. She changed who she was in that moment, and the behavior followed.
Why Identity Reframing Works
This is why identity reframing works so well in positive psychology. Most of us try to change what we do while leaving the underlying story untouched. We tell ourselves we are shy, or bad with money, or not a morning person, and then we wonder why the new habit never sticks. The story keeps pulling us back.
When you shift the identity, the behavior has somewhere to go. You are not forcing yourself to network. You are someone who is curious about people. You are not making yourself exercise. You are someone who takes care of her body.
Making the Reframe Believable
The reframe has to be believable to you. It is not about pretending or lying to yourself. The woman with the camera was not delusional. She genuinely was there to observe and capture the moment, she simply gave that role a name that let her step into it.
What story are you telling yourself right now? One that empowers you, or one that holds you back?
What reframe has helped you step forward?
If you are ready to rewrite limiting stories and build real confidence and resilience, I would love to support you. Learn more about my coaching packages or book a complimentary consultation.
Small shifts lead to big possibilities.
Why Coaching Credentials Matter
When you are looking for a coach, it is important to find someone you feel comfortable with, someone who listens, understands, and creates a safe space where your thoughts are not judged.
But it is also important to look at credentials.
Coaching is personal. You may be sharing your goals, struggles, habits, health concerns, life transitions, relationships, or feelings of being stuck. Because of that, trust matters.
Anyone can call themselves a coach, but not every coach has completed professional training, demonstrated coaching skills, passed an exam, followed ethical standards, or committed to continuing education.
That is why coaching credentials matter.
Not All Coaching Credentials Are the Same
There are many coaching certificates available today, but they are not all equal. Some programs can be completed quickly, with very little practice or evaluation. Others require deeper training, mentoring, skill demonstration, testing, experience, ethics, and ongoing education.
Two credentials that stand apart in the coaching field are the ICF Professional Certified Coach credential and the National Board-Certified Health and Wellness Coach credential.
These credentials are meaningful because they require more than simply attending a course.
What Makes an ICF Credential Different?
The International Coaching Federation, also known as ICF, is one of the most recognized professional coaching organizations in the world.
The ICF Professional Certified Coach credential requires coach-specific education, coaching experience, mentor coaching, a credentialing exam, and professional standards. Depending on the credentialing path, coaches may also be required to submit recorded coaching sessions and transcripts for review.
This matters because coaching is not just giving advice. Professional coaching requires listening, presence, powerful questions, ethics, boundaries, and the ability to support a client without judgment.
ICF credentialed coaches must also continue learning through Continuing Coach Education. That means the credential is not something you earn once and forget. It requires ongoing professional growth.
What Makes NBHWC Different?
The National Board for Health and Wellness Coaching, also known as NBHWC, is the national board certification for health and wellness coaches.
To become board certified, coaches must complete an NBHWC Approved Training Program, complete required coaching sessions, and pass the national board exam.
This matters because health and wellness coaching requires skill, ethics, and an understanding of behavior change. It is not about telling people what to do. It is about helping clients create realistic habits, build confidence, explore motivation, and make sustainable lifestyle changes.
NBC-HWCs must also complete continuing education to maintain their certification. This helps ensure that National Board-Certified Health and Wellness Coaches continue to grow, stay current, and maintain professional standards.
Why This Matters for Clients
When you work with a credentialed coach, you are choosing someone who has invested in professional training, testing, ethics, practice, and continuing education.
You are also choosing someone who understands that coaching is a partnership.
A credentialed coach does not judge you. A credentialed coach does not tell you how to live your life. A credentialed coach helps you explore your thoughts, values, strengths, goals, and choices so you can move forward with more clarity and confidence.
My Credentials
I am an ICF Professional Certified Coach, a National Board-Certified Health and Wellness Coach, and a Certified Positive Psychology Practitioner. I also hold certifications in holistic nutrition and lifestyle medicine.
These credentials allow me to bring a whole-person approach to coaching. I believe that health, happiness, habits, relationships, mindset, purpose, and lifestyle are all connected.
Since opening Gemma Health Coach, LLC in 2012, I have worked with clients who want to feel healthier, happier, more confident, and more in control of their lives.
Coaching Gives You a Safe Space
One of the most valuable parts of coaching is having a safe space to think out loud.
In coaching, your thoughts are not judged. You have time to pause, reflect, and talk through what you are feeling, what you are questioning, and what you want your next chapter to look like.
Whether you are working on your health, moving through a life transition, building confidence, improving habits, or trying to reconnect with yourself, coaching can help you create a path forward.
Credentials matter because they show commitment. They show training. They show accountability. Most of all, they show that the coach has taken the profession seriously.
Choosing a coach is a personal decision. Choose someone you trust. Choose someone with experience. Choose someone with training and credentials that support the work you want to do.
Coaching is about moving forward with clarity, confidence, and hope.
Gemma Nastasi, PCC, NBC-HWC, CAPP, CHNC
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